Octane Blog - Digital Marketing Inspiration

Thank you MC-2

Hallman's Skull Sessions

By hhallman on |

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MC-2, a high profile event and tradeshow production frim, included an Octane white paper in their newsletter.

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I have a book suggestion for you

Hallman's Skull Sessions

By hhallman on |

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If you are looking for some insight into what makes people take actions, and what marketer isn't, this book is for you.

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Mobile and Social Media - New Communication Methods for Event and Trade Show Marketing

Hallman's Skull Sessions

By hhallman on |

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The survey turned up a wealth of interesting information, but one response caught my attention more than any other. The question was “Is your company always looking for new ways to deliver your messages and products at trade shows?” Seventy-five percent of the responders said yes.

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Marketing 101 “go where your customer goes.”

Hallman's Skull Sessions

By hhallman on |

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According to CTIA –The Wireless Association- as of June 2008 there were 262 million wireless subscribers in the U.S. That is 84% of the total U.S. population.

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Five Ways B-2-B Salespersons Increase Sales

Hallman's Skull Sessions

By hhallman on |

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Five Ways B-2-B Salespersons Can Increase Sales through Social Networking Actions and Seven Ways B-2-B Marketers Can Help Them through Social Media Marketing Actions

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The Truth is in the Social Media Numbers- New Whitepaper

Hallman's Skull Sessions

By hhallman on |

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My newest white paper discusses statistics for social media.

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Blogs and User-Generated Content in the U.S

Hallman's Skull Sessions

By hhallman on |

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During my research I found some stats I would like to share now, before I release the white paper. These statistics are from the book Groundswell written by two Forester researchers. If you have not read this book you should. Here is a link to the book on Amazon.

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60 percent of Americans use social media

Hallman's Skull Sessions

By hhallman on |

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Some important statistics that support marketing through social media.

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What Goes Around, Comes Around

Hallman's Skull Sessions

By hhallman on |

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There is a fundamental change in advertising and marketing.

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Remember MySpace?

Bits of a Marketer's mind

By Brandon on |

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With all the hype around Facebook, it’s easy to forget that MySpace is still a major player in social networking. I’ve written on this topic before, but I thought it might be good to have a quick refresher on the subject.

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