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Hallman's Skull Sessions
Author: hhallman
Business is changing at a pace never before experienced. My goal is to provide you with information about advertising, marketing and communications that helps you meet the challenges of this rapid change.

What Do Politicians Know That Most Companies Don’t?
By hhallman on | 
 |  0 Comments
Every four years the country goes through a frantic period where candidates vie for the presidency. The political marketing and spin machines go into high speed. Previously little known brands (candidates) are thrust to the forefront, but only one will get the prize. We hope the best is elected, but we know a lot has to do with the marketing of the candidate.
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AT&T Destroying Valuable Relationships One iPhone at a Time
By hhallman on | 
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The new iPhone is a great product and I have waited until now to buy an iPhone with some features I wanted. Thankfully, I am not the type to stand in line for 5 hours to buy anything, so I didn’t. I did however try to order a phone (to be delivered whenever) but was told that my contract was not up until August 21st so if I wanted one I had to pay $399.00. That is $399 for a $199 phone!
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Excuses I've heard why a company won't embrace social media
By hhallman on | 
 |  2 Comments
“I don't have time to spend on social networks - I have too much to do as it is.”
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Seven Things You Should Do About Social Networking
By hhallman on | 
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The other day I was thinking about how many companies are not yet engaged in social network marketing.
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New Generation? We haven’t Perfected the Current generation!
By hhallman on | 
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It got me thinking that it is funny people are talking about the next generation of social networks when we haven’t perfected the current generation.
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Who do you want to be, Batman or Robin?
By hhallman on | 
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" You know Robin's never gonna get his own show. The spotlight is not for everybody; but if you're willing to go for it, the rewards of stardom are great. I'm talking "M&Ms-in-the-green-room" great. Why settle for playing a bit part?”
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Make Your Web Site More Social!
By hhallman on | 
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Fifty-eight percent of people looking for a solution researched it on the web before seeking information by other means. Forty-five percent turned to friends and family. -PEW Internet and American Life Report
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Do You Know Where Your Digital Footprints Are?
By hhallman on | 
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It just amazes me that so few business-to-business companies are not paying attention to the social network phenomena and creating more digital footprints on the web. As general advertising effectiveness decreases, the importance of creating a powerful web presence is escalating.
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The Seeds of Sales Success
By hhallman on | 
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Planting, cultivating and harvesting sales using the Internet
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MySpace Marketing – A No Brainer
By hhallman on | 
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Consider this: MySpace has 180 Million members and during a typical one month period there will be 40 Billion page views. Yes, I said BILLION. What an incredible resource!
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